18. September 2009
(This entry was written last week) I’ve had an eventful day. I’ve got lost on the way out of Dublin. I got onto the N3 instead of the N4 and ended up driving through Dunshaughlin, Navan and Athboy while on the way to Westport Woods Hotel to deliver "Tweeting for Business Success" seminar I had arranged with Ger Brady from City Local Mayo. I arrived to be greeted by a room full of friendly faces at the stunning hotel. They were business people who were eager to learn how on earth Twitter was...
11. September 2009
If you're already following me on Twitter you'll have heard about my dog Sasha - 3 year old Brittany Spaniel who went missing last week. It is an amazing story which has a happy ending, thanks to the power of twitter. She went missing late Wednesday night - ran off into the distance & didn't come back to me. After walking around for hours I finally gave up & went to bed at 2.30am. I tweeted about it & in the morning I went out searching & again tweeted with a link to Sasha's...
25. August 2009
I just read another article about the report that says 40% of tweets are pointless babble. I'm kinda shocked that so many people just don't get the simplicity of twitter! I've decided not to directly quote the article that sparked off my train of thought, because I don't want to give it more attention! (I know the power of twitter & links!) The power of twitter as a marketing tool is in the ability to build relationships! Not as a means of mass communicating your latest offer- doing so is...
24. June 2009
So you've heard about twitter in the media, you might even have signed up but have you been able to use it as an effective marketing tool? You’re not alone, most people haven’t! 80% of people who sign up to twitter stop using it after a few weeks, why? Because most people just don't "get it". When I first signed up I didn't really "get it" either- tweeting in 140 characters in answer to the question "What are you doing?" How is that an effective marketing tool? Simple: it provides a medium...
09. June 2009
Last week saw the success of my 2nd twitter seminar- "Tweeting for Business Success". the seminar is designed for those that have heard about twitter but aren't really sure what it's all about. The business proffessionals attending understand that twitter has the potential to be beneficial for business but don't have a clue how or why. On leaving they are energised and excited at the many possibilities that twitter holds and can quickly and easily start using twitter in a way that gains brand...